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SEO for 2014

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Jan 28, 2014

SEO for 2014


 

 

What is Google looking at now?  This is the question for webhosts, SEO companies and business to be asking.  We all know that the algorithms for Google’s web crawlers (as well as Bing, MSN and all the rest) change often and what makes for good SEO today may not be what makes for good SEO tomorrow.  Previously we have touched on the recent Google updates, today we will revisit.  Below you will find what we know for sure (as of this moment) will be good practices for proper search engine optimization.

 

Make sure your site has an expeditious load time across all platforms.  If you don’t have a mobile website (or even better a responsive website) then you are behind the times.  Most users are accessing the Internet via their mobile devices and if your site is taking too long to load or there are pictures on there that bog down the load time of a particular page these things need to be addressed.

 

Update your website as often as possible.  Try to at least touch it once a week, change some of the Meta tags or keywords, update pictures, keep it fresh and relevant.   The SEO crawlers set forth by Google are getting smarter and smarter these days and they want to see information that is useful.

 

Make the content on your site something your users want to share.  Make it easy for someone surfing your site to click a button and post on one of their social media platforms.  Along these lines social media is becoming more and more important, it is not something anyone can afford to overlook if they want to be properly optimized these days.

 

The same rules we laid out earlier this year still pretty much apply.  Keep it relevant keep it current, the black hat tricks of days past will only impact your search engine ranking negatively.  More and more emphasis is being put on cleaning up spam or useless information on the Internet as no one wants to deal with that.  Googles doing a good job and they expect you to do the same.

 

All Star Limousine is a Long Island, New York based company with an extensive global reach; we provide expert Wedding, Special Event and Executive Travel services throughout the Tri-State area and the world. We have over 30 years of experience in the travel industry; our attention to detail, 2013 top-of-the-line vehicles and professional trained Chauffeurs set us apart from the rest!

by Jarrad Kulick